Saturday, April 6, 2013

31 Bits: Purchase a necklace, provide hope

Image provided by Google Images
 31 Bits is an accessory line created using 100 percent recycled materials in order to empower women in Gulu, Uganda to rise above poverty. By recently launching their Spring 2013 Collection, 31 Bits is one of the businesses that produce socially-conscious goods as an instrument for change.
Founder Kallie Dovel traveled to Uganda in 2007 witnessing women making paper beads, but without a plan to sell and market their goods. After listening to their stories, Dovel returned to Southern California, teamed up with several friends and decided to create an organization which evolved into 31 Bits. Dovel said, “We had a market and they had a skill, together we had a business.” She continued, “We combined creativity with recycled paper to make incredible jewelry…the identity of 31 Bits was born.”
Starting with six women in 2008, the program has grown to 108 women making fashionable jewelry; each with a unique story and unique dreams.
31 Bits Designs is a business formed to give displaced women an opportunity to be entrepreneurs in their situations of poverty. The beneficiaries have access to an international market; this allows the women a chance to earn an instant income, which provides homes, food, and an education for their families. Within the 31 Bits four-year program, the women are provided with a literacy education, financial and vocational training, all-inclusive care, AIDS and health education along with community groups.
The company reported in 2012 that it has raised more than $500,000 for its employed women through product sales.
Orombi Gladies is the Livelihood Programming Manager in Uganda, who works hand-in-hand with the 31 Bits Uganda team, she says, “Our main purpose here is to empower the most vulnerable women so that in the future they can sustain themselves.”
By gaining these skill sets, the Uganda women have begun to chase their dreams. A 31 Bits video explains the success stories of women who have taken their education and put it towards entrepreneurship, saving their money for land, real estate, and to continue their education at a higher level. 
The media is taking notice of these fashion designs as the word is spreading about 31 Bits. The Today’s Show, Access Hollywood, E! News, People Magazine, and You & Your Wedding Magazine are some examples of media coverage the company has been receiving for their movement of fashion for the good.
With a small team and a big vision, 31Bits.com says the best way for anyone to get involved is to spread the word, like their Facebook page, throw a 31 Bits party, or volunteer as an intern for a semester. Dovel adds, “31 Bits is part of a movement revolutionizing how people do business…We believe that business is a powerful force behind bringing change in women’s lives.” 
 XOXO,
Jayy

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